Ian Noble and Russell Bestley “Visual research” book.
This book had plenty of good advice’s Here are some of them, that might be good to keep in mind :
- First task for the designer is to identify what he or she is attempting to achieve with the project. ( the message). To specify that, you can ask some questions like: where will the work be situated, and what function will it fulfill
- analyze past and people acts
- graphics and schemes helps a lot in research.
- questions that needs wider answer than yes or now are the ones that can solve many problems in the project.
- the symbols that are gathered together create a non verbal language and designers task is to know it very well so he can address hes message to specific audience.
- text that is on the page plays a big role also in it’s visual appearance not only message.
Professional designer Matt Cooke suggests structured methodology, that is divided in for stages:
- Definition (that involves defining design problem, is the problem significant? what causes the problem and define target audience.
- Divergence gather quantitative data, gather quality data. agree channels of distribution, enchant design problem.
- Transformation; test the new material on smaller audience and observe the result. then re-evaluate design objectives.
- Convergence; measure effectiveness and recommend improvements.
This image reminds us that you form your self from things that you consume .